Foundations in powder, cream or liquid
A good foundation is key for seamless natural makeup application.
Find your perfect match and choose from light to full coverage foundations, designed to blend seamlessly into your skin tone to create a flawless, airbrushed finish. Some foundations also function as a moisturizer, sunscreen or base layer for more complex cosmetics.

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Max Factor Facefinity All Day Flawless 3 in 1 Vegan Foundation
EGP 426 – EGP 608
Facefinity All Day Flawless 3-in-1 Vegan Foundation, your ultimate beauty multitasker. This innovative foundation combines the power of a built-in primer and concealer with advanced Flexi-hold technology to deliver a...
Sheglam Skin-Focus High Coverage Powder Foundation
EGP 610 – EGP 824
Say BUH-BYE to unwanted shine and HELLO to a soft, smooth, and lightweight full-coverage finish! Sheglam oil-control soft-focus powder foundation features a talc-free formulation, enriched with natural shea butter and jojoba seed oil, that removes shine while making your skin appear silky smooth!
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L'Oreal Paris 32H Fresh Wear Liquid Foundation
EGP 722 – EGP 950
Infallible 32H Freshwear Foundation in 225 Beige Sand, with vitamin C and SPF25. A transfer-proof and water-proof foundation with full coverage so you get more from your makeup. The innovative...
L'Oreal Paris Infallible 24h Fresh Wear Foundation
EGP 770 – EGP 950
Want your foundation to last as long as you? Meet NEW L'Oreal Paris Infallible 24 hour Freshwear Foundation for a full coverage, no compromise base for the ultimate resistance. With...
Sheglam Skin Magnet High Coverage Foundation Stick
EGP 695 – EGP 701
Sheglam Skin Magnet High Coverage Foundation Stick delivers flawless coverage with a natural, skin-like finish that stays put all day. This innovative formula combines magnet-like adherence with a lightweight texture,...
Sephora Matte Perfection Liquid Foundation
EGP 488 – EGP 550
A fluid foundation for a perfectly even, matte and long-lasting complexion. What it does Its supple texture makes this waterproof foundation easy to apply and offers the perfect combination of...
Amanda Milano Teint Perfection
EGP 296 – EGP 413
A high coverage, long lasting liquid foundation for high & flawless coverage. Formula leaves skin hydrated all day, and does not set into fine lines.
Max Factor Facefinity Compact Foundation SPF15
EGP 571 – EGP 643
Covers like a foundation, light as a powder. Achieve a long-lasting , matte finish with Max Factor Facefinity Compact, now with SPF20. The finish of a powder, the longevity of...
Sephora 10Hr Wear Perfection Foundation
EGP 495 – EGP 663
 A weightless foundation with medium, buildable coverage that blurs imperfections and conceals blemishes with a smooth, natural finish.Coverage: MediumFinish: NaturalFormulation LiquidSkin Type: Normal, Dry, Combination, and OilyHighlighted Ingredients:- Hyaluronic Acid: Hydrates and improves the...
Cybele Mousse Foundation
EGP 300
Gives a smooth and natural-looking
Easily blendable and lightweight on the skin.
Has velvety soft mousse texture
Provides you with the necessary coverage
Luna High Coverage All Day Long Foundation 33ml
EGP 210
Luna High Coverage All Day Long Foundation: Enjoy flawless, all-day coverage with this oil-free foundation. Enriched with Vitamin E and antioxidants, it smooths and protects for a radiant, youthful look...
Catrice True Skin Hydrating Foundation
EGP 518 – EGP 586
Enhance your true skin with the Catrice True Skin Hydrating Foundation! This long wearing, vegan foundation has medium, buildable coverage that gives your skin a natural "real skin" finish. Benefits...





