Foundations in powder, cream or liquid
A good foundation is key for seamless natural makeup application.
Find your perfect match and choose from light to full coverage foundations, designed to blend seamlessly into your skin tone to create a flawless, airbrushed finish. Some foundations also function as a moisturizer, sunscreen or base layer for more complex cosmetics.

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Maybelline Fit Me Matte + Poreless Liquid Foundation
EGP 550 – EGP 660
With 15 shades, this oil-free foundation is a lightweight and matte liquid foundation and perfect for normal, combination and oily skin. For the perfect Natural finish base fresh not cakey...
Rimmel Multi-Tasker Wake Me Up Concealer & Foundation
EGP 524 – EGP 592
Rimmel Multi-Tasker Wake Me Up Concealer & Foundation is your go-to for brighter, revitalized skin. Infused with caffeine, vitamin C, and 2% niacinamide, this buildable, radiant formula helps wake up...
L'Oreal Paris Infallible 24h Fresh Wear Foundation Powder
EGP 920 – EGP 1,119
Demand more from long wear! Infallible up to 24hr Fresh Wear Foundation-in-a-Powder covers like a liquid a mattifies with no cakey look. This powder is more affordable & more longwearing...
Catrice HD Liquid Coverage Foundation
EGP 571 – EGP 663
High but natural-looking coverage Ultra-light, liquid texture For a perfect complexion for up to 24 hours Vegan
Maybelline Super Stay Lumi-Matte Foundation 35ml
EGP 760
Maybelline Super Stay Lumi-Matte Foundation offers long-lasting, buildable coverage with a lightweight, airy feel. Infused with amino acids, it delivers a luminous matte finish that resists sweat, water, and transfer...
Bourjois Air Mat Foundation
EGP 663 – EGP 680
High coverage with an undetectable, natural-looking matte finish that lasts up to 24 hours. Bourjois' Air Mat foundation has been specially developed to give skin a smooth, matte finish that...
Cybele Outwear Long Lasting Foundation
EGP 400
outlasts all expectations with its unique modern fusion of care & cover that last up to 16 hours of very high coverage for skin imperfections, simulates collagen renewal which restore...
Rimmel 25H Lasting Finish Foundation with Hydration Boost
EGP 412 – EGP 467
Need a long-lasting foundation? Rimmel London Lasting Finish 25 Hour Foundation with Comfort Serum has got you covered. Featuring a long-wear, liquid formula that blends seamlessly into skin, it's also...
Tirtir Mask Fit Red Cushion
EGP 1,399
TIRTIR Mask Fit Red Cushion is a full-coverage, semi-matte cushion foundation that delivers flawless skin with breathable comfort. Infused with hydrating hyaluronic acid and soothing botanical extracts, it blurs pores,...
Essence Natural Matte Mousse Foundation
EGP 405 – EGP 482
Essence Natural Matte Mousse Foundation Achieve a natural, flawless look with this lightweight mousse foundation. Its breathable, easy-to-blend formula delivers medium coverage, evens skin tone, and leaves a smooth matte finish...
L'Oreal Paris Infallible 24H Tinted Serum Foundation
EGP 870 – EGP 978
L'Oréal Paris 24H Infallible Tinted Serum is infused with 1% Hyaluronic Acid to deeply hydrate and plump the skin while delivering light, natural coverage. Suitable for all skin types, including...
Cybele Light Reflecting Foundation
EGP 370
Luxurious weightless diffusing fluid makeup of medium to high coverage that boosts tired skin and hides any imperfections thanks to its hydrating and anti aging formula that stay throughout the...





